Becoming Experience Agents

New Point Blank article over at Research World Digital

By Christoph Welter

In Publication

Esomar’s all new Research World digital hub went online last week. We have been part of the launch celebrations with an article about our work together with the Babbel, the digital language learning service.

Together with Babbel, we went on a quest on how to evolve from being data providers to becoming experience agents. But have a look for yourself below:

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