Top Athlete: Almudena started swimming at the age of 4, and by 8 she was swimming at national level, becoming one of the best of her age in backstroke.
Unbelievable? But it’s true!
It takes particular skills to work in foresight research: openness, out-of-the-box thinking, and an ability to draw from different disciplines. Almudena’s diverse life experience has helped her refine these skills. She has studied and worked in Germany, Austria, and her native Spain, in fields as diverse as translation and hospitality, as well as having a formative experience at HPI School of Design Thinking. She feels she’s in the right place at Point Blank: she enjoys the open atmosphere and appetite for new ideas. Having grown up on Spain’s “Tropical Coast,” Almudena is happy in the colder half of Europe, even if she does sometimes miss the beach!